Swiss Allege Price Fixing on Viagra and Cialis
Swiss authorities have accused Pfizer and Eli Lilly of conspiring to fix prices for Viagra and Cialis. The news has created the best Bloomberg headline ever: “Pfizer, Lilly, Bayer Operated Erection-Drug Cartel, Swiss Say.”
A couple of days ago BNET noted that Pfizer and Lilly appear to have frozen Bayer’s Levitra out of the market. The two ED brands have come to dominate global sales of penis pills. This was my explanation: