Viagra laughs with men over ED side effects
Pfizer Canada goes with humor in a new TV campaign for the Viagra brand called “Confessions,” developed by Toronto-based Taxi. The 15-second spots, which debuted yesterday, highlight Viagra as the antidote to over-enthusiastic leisure time hobbies like antiquing, strolling and watching sports.
The creative is based on Viagra’s market research, and aims to break through the denial that often plagues men who have erectile dysfunction, according to Marc Charbonneau, Pfizer’s senior brand manager. “Because they don’t even want to face that, they’ll find other activities to do. That was really the driving insight behind this campaign. It really resonated on that level with a lot of guys, [who] when we did the research, said ‘Yeah, that’s exactly what happened to us,’” he tells MiC.
Healthy men who took Viagra, Cialis see fine
CHICAGO (Reuters) – Healthy men who took Cialis or Viagra daily for six months did not develop any significant vision problems, U.S. researchers said on Monday in a company-funded study aimed at addressing concerns about the popular impotence treatments.
Pfizer Inc’s Viagra or sildenafil and Eli Lilly and Co’s Cialis or tadalafil treat impotence by increasing blood flow to the genitals, but some men taking the drugs have reported blurred vision, blue-tinged vision or altered light perception.
Viagra Costs Rise 20 Percent – What’s A Guy to Do?
According to a new report in the Wall Street Journal, the price of prescription drugs like Viagra is going up 20 percent. Sexpert Genie James says there’s a safe, affordable alternative for men taking Viagra, and it won’t break the bank.
Jacksonville, FL (PRWEB) April 22, 2009 — As drug companies and hospitals aggressively increase prices to boost revenue, consumers are already crying foul over the higher cost of their prescriptions. According to a new report in the Wall Street Journal, drug makers are raising prices on medications like Viagra by 20 percent, according to data from Credit Suisse. The move comes just as government and private insurers are seeking ways to control rising health care costs.
Treating ED in teens key for future well-being
It may seem unlikely that teenage boys could have erectile difficulties, but it can happen. Furthermore, the problem is not all in their heads but can have a physical cause, according to the first-ever study evaluating erectile dysfunction (ED) in teenage boys.
Even if a teen’s ED turns out not to stem from physical causes, “the answer isn’t go home, relax, you’re fine,” Dr. John P. Mulhall told Reuters Health.
Taking the right approach to treatment in teens is important, according to Mulhall, who’s with Memorial Sloan Kettering Cancer Center in New York City. Young men with ED may experience psychological harm that interferes with their sexual function in adulthood, and the earlier treatment is started, he added, the more effective it will be.
Queen’s researchers find another use for Viagra
Since its introduction in Canada 10 years ago, Viagra has proven to be a wonder drug for men suffering erectile dysfunction.
In that time, it has also been found useful in fighting sickness among mountain climbers, pulmonary hypertension and helping people who have experienced congestive heart failure.
Now a team of researchers at Queen’s University may have found another practical application for the little blue pill – reducing blood clotting around stents that have been implanted in coronary arteries to maintain blood flow.
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